Without a doubt, social media offers a variety of benefits and opportunities for job seekers. However, as much as we encourage you to take advantage of the pluses, we also want you to be aware of the potential pitfalls.
Here’s our list of the 9 major social media pitfalls to dodge during your job search:
1. Lying about your work history and qualifications
Doing this in any way, shape or form is a NO-GO! The rise of social media profiles makes it A LOT easier for potential employers to catch false information. Nobody likes a cheater! Your work experience, as shown on LinkedIn or Facebook, should match the resume that you hand to employers. Your information should be consistent across all networks.
2. Posting offensive comments anywhere social
Any use of profanity or offensive language will reflect negatively upon you, so avoid status updates and comments that could be interpreted as racist, sexist, criminal or discriminatory in any way (even if you assume that no one would take it seriously…someone could, and that someone shouldacoulda been your boss.)
3. Badmouthing a former employer, colleague, supervisor…etc.
This should be a no-brainer, but surprisingly enough, many people still air-out dirty laundry about past or current employment situations without considering the consequences. If you give someone the impression that you’ll badmouth them once you part ways, it’s unlikely they’ll even consider you. Also, beware the “I’m so bored,” or “this work stinks” posts. They reek of “lazy bum.” And, of course, revealing any snippet of confidential company information is 100% off-limits.
4. Not doing good with your grammar. (doing well!)
Yes, even with 140 characters in a tweet, using correct grammar is key! How many job postings do you see with “strong written and/or verbal communication skills” as REQUIREMENTS? These aren’t optional anymore. So don’t make a poor first impression by using subpar grammar. If your Facebook posts are consistently sporting spelling errors, incorrect usage, or odd abbreviations, potential employers don’t ignore them. Check your grammar and spelling to make sure that it’s top notch.
5. Sharing questionable pictures.
Whenever you upload a new photo, keep in mind that the wrong picture could easily go viral. Your friends might decide to share the pictures on their (public) networks. Or, even worse, they tagged you, and now all someone has to do is type your name into a search engine, and voilà… Look. At. You. Don’t let this happen. Adjust your privacy settings so prior approval of tags is required, and keep any inappropriate pictures offline (and as far away from potential employers as possible). What’s “inappropriate”? See grandma rule from former blog!
6. Venting, venting…and more venting.
We understand that there are days where you need to let off some steam, but as tempting as it may be to express your anger and frustration with 1000 of your closest friends on Facebook or Twitter, it may come back to haunt you. Think potential employers may see it as a sign of emotional instability? (Duh.) So if you’re angry or upset, give yourself time to cool off, or go to the gym and sweat it out. Never post anything in the heat of the moment.
Social networks encourage you to share information with your friends, but there are limits. One way to avoid this is to not make your online presence all about you. Share some interesting articles and videos. That way you’ll show that you have something meaningful to say other than what’s on TV tonight or what your doctor says about your intestinal problems. In short: know what to share, when to share it and with whom. Maintain a level of professional aloofness by limiting the content you upload.
8. Joining questionable groups or discussions
Who doesn’t enjoy networking with like-minded people? If you are actively searching for a job in a certain field, joining industry related discussions and groups is a great way of showing initiative and passion for a field. However, be careful about the more ‘casual’ groups you are joining. If you belong to “I don’t get drunk, I get awesome!” you might want to reconsider the talents you boast to the online universe. And, clearly, any discriminatory groups fall under the category of BAD IDEA.
9. Ignoring what everyone’s saying on your networks
Pay attention. You probably won’t have time to check all your networks regularly (seeing how there’s a new one every week), so using a social monitoring service like Reppler will help you manage your professional online image across the different networks. With Reppler, you’ll receive instant notification if there is inappropriate content on any of your profiles. The sooner you fix the content, the better.